Luminary Labs top health, innovation + behavior panels we want to see at SXSW

Luminary Labs top health, innovation + behavior panels we want to see at SXSW

The beauty of SXSW’s Panel Picker process is that it gives conference-goers a say in the topics that are programmed for the event. The health tech @ SXSW sessions emerged on the scene in the past few years as a result of direct interest and discussion online. Our top list of panels includes friends, clients, and Luminaries proposing panels on innovation disruption, transparency, identity, and behavior change. Vote now through August 31, 2012.

Luminary Labs 2013 Panel Picks:

HEALTH INNOVATION:

Prizes and Challenges: Good for Gov, Good for Biz: Leading prize evangelists from the White House, the Case Foundation, and Luminary Labs will describe the innovative ways that they have crowdsourced innovation using prize incentives, and will invite a lively discussion on ways that audience members have seen prizes and challenges work in their industries. With Michael Smith of The Case Foundation, Cristin Dorgelo of the Executive Office of the President, and Sara Holoubek of Luminary Labs. Organized by Kate Ahern of The Case Foundation.

StartUp Health & Wired Present: Beg, Borrow, Steal: So many industries have been turned upside-down and inside-out with new technological innovation. Innovations created for gaming, social media, e-commerce and other industries can be adapted to health tech and must be adapted quickly if we’re going to disrupt healthcare, change every day lives and save our loved ones. With Steve Krein of StartUp Health, Thomas Goetz of Wired. Organized by Unity Stokes StartUp Health.

Does Size Matter…in Healthcare?: Can the small stuff scale in health? When many of our largest health care issues are systemic or policy driven, what’s needed to truly transform our ecosystem and drive lasting change? Do health start-ups have what it takes? Can they get it? How? With Sue Siegel of GE Healthymagination, Geoffrey Clapp of Health Hero Network / Rock Health, Aman Bhandari of US Government, and Martha Wofford of Aetna. Organized by Elliot Cohen MIT Hacking Medicine.

PATIENT-LED INNOVATION:

More Than Pills: Who says patients deserve a voice in healthcare? Well … actually Healthcare does. The trick is: how do you make this happen? Traditionally, the industry has been slow to adapt to the connected age, marginalizing patient input on life-changing solutions and treatments. Sanofi US has found ways to respond to every aspect of an individual’s health journey, and shifted focus from blockbuster drug development, to prevention, education, lowering risk and mitigating treatment. This unprecedented change required an array of social media tools, a dialog with the Diabetes online community, and a commitment to open innovation. With Michele Polz, head of Sanofi US Diabetes’ Patient Solutions team.

Crowds for Care: A deep dive into how and why crowdfunding is driving change so rapidly with the Patient, Physician, Corporate, and Government leaders that empower this movement. Regina Holliday, Aman Bhandari of the US Government. Jennifer Dyer of Duet Health, Lisa Kennedy of GE, Healthymagination. Organized by Alex Fair of MedStartr, inc.

Hacking Food & Health Research: Technology is radically changing our ability to understand food preferences and how what we eat impacts our health. Traditionally, companies have relied on market and clinical research to develop products and come up with solutions to pressing challenges, like obesity and diabetes. This research, however, is expensive, relies on self-reported bias and can take years to yield results. Now, food and health startups developing apps to help consumers make more informed food choices are capturing real-time data about food preferences and consumption habits on a scale never before possible. With Andrew Rosenthal of Massive Health, Justin Massa of Food Genius. Organized by Danielle Gould Food+Tech Connect.

TRANSPARENCY AND IDENTITY:

The New Nature vs. Nurture: Big Data & Identity: A baby born in the US today will live an algorithmed life. Her education, healthcare, career, who she dates, the ads she sees, what she reads, eats, buys, will be shaped by a feedback loop of data collected, processed, fed back to her, collected, processed, fed back to her. We call this the new nature and the new nurture. Information streams of personal and genetic data are increasingly available, but this raises psychological and emotional implications on self-awareness. Molly Steenson of the University of Wisconsin-Madison and Jen Lowe of the Open Knowledge Foundation.

The New Health Paradigm: Radical Transparency: Of all the radical ideas to hit the health care marketplace perhaps the most radical of all is…transparency. Imagine, a system where you own and control your own health data, where you can make an appointment with your doctor from your smartphone and find out exactly how much she will charge for the visit, where public and private data is “mashed up” to create mobile solutions to common health problems. Mark Bertolini of Aetna and Tim O’Reilly of O’Reilly Media. Organized by Carissa Caramanis O’Brien of Aetna.

Behavior Change: Will Brands Save Us?: Companies are people. Got that, but is your brand a nanny or messiah? Nike, GE, Starbucks, Levi’s and more of the world’s greatest brands are inundating our social feeds with conscious choices and calls to action. Get off the couch! Run! Code more! Start a company! Will any of this work? Has any brand earned the right to play personal life coach? Can you earn the right to build a tribe? With Jen van der Meer of Luminary Labs.